Overview
The Aveeno range of skin care and bath products is owned by the skin care manufacturing giant Johnson & Johnson. There are anti-aging products included in this brand, and this line of products is known as the Aveeno PositivelyAgeless range. There is a detailed and well constructed website for the products in the Aveeno range. The official website tells us that the main active ingredient in the anti-aging products in the Aveeno Positively Ageless range is a patented soy complex.
Product Details
One of the anti-aging products in the Aveeno range is the Aveeno Positively Ageless Anti Wrinkle Cream. The official website tells us that this cream will reduce pigmentation, as well as smooth out lines and wrinkles. The ingredients in this cream include Soy Complex, Vitamin B5 and Vitamin E. We know that as we age the amount of collagen in the body decreases and that this can lead to signs of aging such as sagging skin, lines and wrinkles. It was thought at one time that soy was a good way to increase the amount of collagen in the skin, however, some experts now believe that the inclusion of peptides in anti-aging products is a more efficient way to increase the amount of collagen in the skin. Clinical tests have shown that ingredients such as Matrixyl 3000, which is a combined peptide ingredient, can have a positive effect on signs of aging.
At the time of the writing of this review, the official website for the Aveeno Positively Ageless range allows you to sign up for some promotional offers such as a coupon for $1.50 off Aveeno Positively Ageless products, as well as a free sample of the Aveeno Positively Ageless Lifting and Night Firming Cream. The official website also includes an ‘Ask An Expert’ function that allows you to send a question to an Aveeno Skincare Expert via the official website.
The Good
- There is a detailed and official website for the Aveeno Positively Ageless range.
- The official website includes an, ‘Ask An Expert,’ function.
- At the time of writing this review there was an offer of a free sample of Aveeno Positively Ageless Lifting and Night Firming Cream.
The Bad
- The Aveeno Positively Ageless range is not the only anti-aging range thats contains Soy.
- Some experts believe that ingredients such as Matrixyl 3000 are more efficient at reducing the signs of aging than topically applied Soy.
- There does not appear to be a money back guarantee upon purchase of a product in the Aveeno Positively Aging range.
- The free sample and coupon offer is only available for US residents.

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